PROJECT
The Range Estates
LOCATION
Global
TYPE
Brand
COMPLETED
Ongoing
Redefining conscious living and celebrating an epicurean lifestyle, The Range Estates is an Australian luxury lifestyle brand specialising in luxury property development.
Founded on the philosophy that beautiful places and experiences should be shared, The Range Estates is inspired by a passion for creating beautiful forms while staying true to the purpose of creating a luxury environment without taking more than needed or damaging the natural environment.
As Co-Founder and Creative Director of TRE, Lane leads the creative direction of the business, developing the branding, written narrative and overall design ethos of each of its projects.
Working on a range of major development projects (including Copperstone, Highground, Skynest, The Range, The Farm and The Beach House) as well as key brand collaborations with the likes of Armadillo, Hale Mercantile, S.Lambourn-Hull and Relik, Lane's work with TRE builds longevity in brand and upholds a true commitment to creating with a conscious lean.
EXPLORE THERANGEESTATES.COM.AU
"I really love developing the creative tone and direction and most of all, creating the narrative that brings the essence of a place to life - so what is in the physical presence as well as how it comes across on paper and more relevant these days on our screens is truly authentic.”
EMMA L. LANE
“After developing properties for twenty years I’ve learned lots about design, scale and aesthetics, it’s all about privacy, location and aspect and allowing the outside to come inside and vice versa.”
EMMA L. LANE
